|Descriere||After multiple quarters of sluggish sales, retailers have shifted their focus and efforts to the second-biggest spending event of the year: back-to-school. But much like the backpacks Fitflops On Sale students will haul around in September, the outlook points to a mixed bag for retailers.Issues such as unpredictable weather and an uncertain economy continue to plague footwear and apparel firms, while a lack of trends is also making some industry watchers Mbt Discount anxious.“With a limited scope of categories that are resonating strongly, both apparel and footwear remain challenged,” explained B. Riley & Co. LLC Inc. analyst Jeff Van Sinderen. “We also are in the middle of a not-so-great fashion cycle for apparel outside Mbt of active and athleisure, [although] footwear is relatively healthier with more favorable micro-trends to drive it.”Van Sinderen said the retail space would benefit from new trend drivers, but “I’m not totally convinced that is in the cards for back-to-school 2016.”Nevertheless, footwear Fitflop Sale sellers continue to forge ahead — relying on strength in athletic as well as canvas styles and ramping up their digital efforts to address consumer shifts.Many of last year’s top athletic brands — including Nike Inc., Skechers USA Inc. and Converse Birkenstock — are expected to produce robust sales. Meanwhile, Adidas, boosted by its high-profile collaborations and several key product launches, and Puma, jolted by partnerships with buzz queens Rihanna and Kylie Jenner, are predicted to make a major splash this time around.Jason http://www.cheapbirkenstocksoutletsale.com Short, VP and DMM for men’s and women’s athletic shoes at Famous Footwear, said he expects the usual top-notch performance from Nike and Converse but is also adding Adidas to his list due to accelerating momentum.Van Sinderen has also made a Birkenstock Sandals similar observation regarding heightened interest in the Germany-based athletic brand. “Adidas has made a substantial comeback, and I think that will translate into solid year-over-year gains for them during back-to-school this year,” he said.Fashion athletic styles — once again led by Mbt Shoes Steve Madden — are also expected to outperform. CL King & Associates analyst Steve Marotta dubbed Steve Madden his top back-to-school brand, while Van Sinderen noted that Madden’s e-commerce partnership with Amazon will be a further boon to business.Jill Oralevich, DMM Fitflops Clearance at Lester’s in New York, said she’s also stocking up on fashion athletic picks from Madden as well as Puma and Adidas this season.
“We [independent retailers] are a group of people whose lives are tied to this business — it’s Mbt Sandals personal. And the camaraderie among us is extraordinary,” he said.As Comfort One celebrates its 20th anniversary this summer, Breton shares his experience and insights as an industry veteran.You operate a total of 20 stores and counting. What are the challenges in Fitflops Sandals For Women managing that much real estate?MB: Retail real estate is a huge challenge in Washington, D.C. The federal government has taken up so much of what would be normal retail space, and that drives up the rents because there’s a limited supply. Birkenstock Arizona But from the outset we opted to go into the best locations — and we pay for it. But what we get for that is hundreds of people passing our door on foot every hour. That traffic is well-heeled, high-income customers, Fitflop Sandals and we are able to sell footwear at an average unit price of $168, which is about five times the national average.MB: I’m much more concerned about Amazon.com being my competitor than other department stores and independent retailers. Amazon can undermine Birkenstock Shoes all my prices. It doesn’t have the same pricing structure and offers little to no service. It’s just a different type of operation. We compete against that with our sales staff. Every person is trained at our Comfort One University — Birkenstock Outlet new hires must pass 21 different classes and a final exam before they hit the sales floor. We celebrate their graduation with a cap-and-gown ceremony. Our people also have earning capabilities that go far beyond the average retail position. One of Cheap Birkenstocks our overall philosophies is that if we treat our employees well, they will treat our customers well.
This winter, GDS will appeal to buyers who want to take one more look at fall ’10, when the show comes to Düsseldorf, Germany, Fitflops on March 12-14. The trade event will showcase 760 exhibitors and 1,800 collections. Names that are new to the show include Bikkembergs and Rue Princesse, Birkenstock Sale as well as stalwarts such as Cydwoq, Crocs and MBT.The show also promises more trend information, with lectures on topics from eco footwear to erotic shoes. “Our information platform continues to draw interest,” said GDS director Kirstin Deutelmoser.Here, Deutelmoser discusses the state of German retail and why fall will be strong for GDS.
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